If you are a Mary Kay consultant and wondering What Can I Do With Unsold Mary Kay Products? Then this blog is for you.
One will therefore enjoy a job as a Mary Kay consultant. You can determine your own working time, meet new people, and hopefully earn money through the beauty business.
However, even the most enthusiastic of consultants may have stocks that are not selling. So what happens to the lipstick or additional mascara sets? Don’t lose hope! Below is a comprehensive guide on how you can deal with excess Mary Kay products.
The Unwanted Product Problem
Some days we all get carried away buying stuff, don’t we? So What Can I Do With Unsold Mary Kay Products? Maybe there was a particular shade that did not go as well as planned for or your market target likes other brands better.
Either way, many Mary Kay consultants struggle with having too much inventory. This is not only risky but also expensive in terms of storage space.
But here’s the good news: There are several effective strategies you can implement to get rid of those unsold Mary Kay products and free up your resources.
Assessing What You Have Left
Before laying out sales strategies, it’s important to know what you’re trying to sell. Here’s how to assess your stock effectively:
- Gather: Allocate some minutes for gathering all your items here from testers and displays.
- Make a note of each product: Specifying everything about one particular thing in relation to color/shade, quantity, and size plus naming them could entail making such lists inclusive of original purchase prices too.
- Categorize: Then categorize these things according to different ways:
- Popularity: Distinguish between items that were sold more quickly than others among other items
- Condition: Separate these goods into ones that have never been used before slightly used testers, an example would be discontinued products; slightly used testers might be marked down plainly.
This will give you an idea of what you have and how best to sell in different categories.
1. Platforms for Reselling
There are several online platforms where you can sell your Mary Kay products. Consider some of these popular ones:
| Platforms | Description |
|---|---|
| eBay | This is an auction website where one creates listings complete with descriptions about the items, high-quality pictures as well as starting minimum bid or immediate-purchase price. |
| Poshmark | Poshmark is a fashion-focused platform that sells makeup and beauty products. It has an easy-to-maneuver site with many other beauty lovers. |
| Mercari | This is another major marketplace that takes care of all kinds of products including cosmetics. Mercari has a simple and fast listing process which facilitates easy communication between buyers and sellers. |
Tips for Effective Listings:
- High-Quality Photos: Take clear, well-lit photographs capturing your items from various angles and close-ups showing color, texture features et cetera.
- Detailed Descriptions: Come up with engaging descriptions about the product indicating its condition, shade, and benefits. Point out any qualities or aspects that make it stand out among the others in the same category.
- Competitive Pricing: Look into how Mary Kay products have been priced on online platforms like eBay before deciding on your price tag.
- Keywords: Include relevant keywords in your listing title and description to make sure that potential buyers who are searching for a specific Mary Kay item can find it. For example, include the product name, shade, and words like “new” “tester” or “discontinued.”
- Shipping Options: Cater to different buyer preferences by offering multiple shipping options at affordable rates.
- Promotions and Discounts: Consider giving special offers for bulk purchases or bundle deals to encourage people to buy.
Remember: Be responsive when buyers ask questions and maintain professionalism throughout the entire sales process. Trust is built over time through positive buyer experiences so you should strive to be an honest seller.2. Host a Clearance Sale
Clearance sales are supposed to be fun and engaging. Offer testers, provide makeup consultations, and highlight the benefits of your products.
- Local is Lovely: Organize a clearance sale in your local area for Mary Kay items. It’s an excellent way of meeting new customers who may have never heard about Mary Kay products or attended parties before.
- Location, Location, Location: Go to places with high footfalls like community centers or parks that have designated marketplace areas.
- Spread the Word: Use local social media groups as well as community forums; hand out fliers in addition to making use of local newspapers too. Offer exclusive deals and discounts to entice people to attend.
- The Power of Online: Use social media platforms such as Facebook or Instagram to hold a virtual clearance sale.
- Visually Appealing Ads: Design eye-catching graphic works featuring some of your discounted products.
- Live Sales Magic: Share live videos by posting them on social media sites where you interact with clients almost instantly after they ask questions on anything regarding the product including things like discounts.
This is a great time to show off your skills and turn looky-loos into loyal customers!
3. Donate to Charitable Causes
What Can I Do With Unsold Mary Kay Products? Why not give them away to someone who needs them? Many women’s shelters, homeless shelters, and transitional housing programs accept donations of new or lightly used cosmetics.
The Feel-Good Factor: Donating your unsold items helps clear out space while supporting communities of women in need.
Finding the Right Recipient: Reach out to women’s shelters or other non-profit organizations in your area regarding their donation requirements. Some may have specific expectations concerning opened or previously owned makeup items.⚡ Tip: Partner with a local makeup artist who volunteers their time to offer mini-makeovers to women at shelters using the donated products. This creates a heartwarming experience for everyone involved.
4. Repurpose or Upcycle
Some creative thinking can help you conquer unsold stock from the Mary Kay product line. Consider creating DIY projects out of it all! Let your inner DIY guru loose on those unsold stocks that you have!
- Lipstick Magic: Did a particular shade of lipstick not take off? Do not throw it away! Lipsticks can serve other alternative purposes too!
- Cream Blush: To get a cream blush, use creamy lipstick. Put just a small amount on your cheeks and blend it out for an understated pink color.
- DIY Crafts: Instead of using them to decorate lips on canvas, you may also choose to create coasters.
- Eye Shadow Extravaganza: Use eye shadows that shimmer as highlighters. If necessary, employ neutral shades as brow powder.
- The Power of Glitter: People can apply glitter eye shadows to make their phone cases sparkle or greeting cards even gift wrapping.
Embrace Your Creativity: There are so many ways the internet provides DIY inspirations for upcycling cosmetics. Check online tutorials and find something more than selling your leftover goods!
Conclusion
In this respect, a little resourcefulness can take anyone far in their journey through Mary Kay. Thus go out there and explore; sooner than later “What Can I Do With Unsold Mary Kay Products?” will be a thing of the past!
You do not have to be worried about what you will do with the unsold Mary Kay products. This creative strategy will enable you to convert surplus stock into content clients, charity donations, or DIY champions amongst others.
